How and where do I market my business?
All marketing is dependent on four key factors which are universal to all regardless of the size or type of business or service being offered.
These are:
Product (which includes unique selling point)
There are many ways you can advertise your childminding service, from designing your own posters and leaflets, buying business cards and having customised clothing made. It is important to consider:
- What benefits will your customers get from your service?
- What makes your service seem better than an alternative setting to your customers?
- Things to consider when preparing an advert
